What platforms do they use?

[robiulhasan]

Do they have any brand advocates or influencer partnerships?
Do they have a loyalty program and if so what does it offer?
Luckily there are some great tools that can help in your research so it doesn’t become a drain on your time such as:

Semrush - great for keyword ranking and keyword traffic
Ahrefs - useful for discovering competitors’ most lin cell phone plans in the us ked content
Moz - another platform for keyword ranking
BuzzSumo - track popular content types and influencers
Google Alerts - a tool for tracking mentions of any competitor you choose to track
Ontolo - a great tool for backlinks and content marketing
Similarweb - gives you insights on digital channels used, website traffic, keywords and social channels
You should also take advantage of platforms for customer insights to feed into your persona development and content marketing such as:

AnswerthePublic