2. Planning a pillar page from top performing content For this next method, let’s say uk email leads you already have a ton of published content about a particular topic, and you’d like to reuse and repromote that content within a pillar page dedicated to that topic. All of the steps in the previous process apply, but for Step 2 (Select Related Keyword Ideas for Blog Content), do the following: First, you’ll want to understand which of your existing pieces generates the most interest from your audience.

Let’s use our web analytics data for this. In this example, we’ll data because it shows the actual search performance of our website content. SEO Recap: ChatGPT Marketing Industry | Search Engines | AI and SEO The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. We’re back with another SEO recap with Tom Capper! As you’ve probably noticed, ChatGPT has taken the search world by storm.