Experience in order to maintain consumer

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With the rise of generative AI , Google is strengthening its SEO policy to combat misinformation and low-quality content. The focus is on quality over quantity , favoring content that provides real value to users. Marketing and communication agencies must adapt by producing content that is not only engaging but also reliable and authentic . EEAT (Experience, Expertise, Authority, and Trustworthiness) factors have become essential to assess the quality of content.


Thus, content strategies must now integrate expert croatia cell phone number list insights and prioritize user trust. Discover how recent changes in google's seo policy influence marketing content and communication strategies in the era of generative ai. analysis of new trends and best practices to adapt to an ever-changing environment. The latest developments in Google’s SEO policy reflect a proactive response to the rise of generative AI . With the rise of this technology, Google is sharpening its algorithms to ensure that the content offered is not only relevant, but also authentic .


This dynamic is influencing the way digital marketers create and share content . Increasingly, it is becoming essential to integrate elements of trust and value into communication strategies. The question then arises: how can content marketing adapt to these new demands? Table of Contents Understanding the impact of generative AI on SEO The introduction of generative AI has profoundly transformed the SEO landscape . Indeed, using these tools to create content at scale may seem appealing, but it carries significant risks.